55DSL Launch Their Spring/Summer 2013 Campaign with "Italy, Texas: Wild Souls"

55DSL continue their interest in moving images with the launch of their Spring/Summer 2013 campaign involving the creation of the short film titled, Italy, Texas: Wild Souls. A central theme of unconventional friendship defines the piece by Irish filmmaker Aoife McArdle, as 55DSL looked to Italy, Texas, outside of Dallas as the film’s setting. With McArdle at the helm, the film takes on a highly considered cinematic approach that presents another perspective into the sleepy town and communicates 55DSL’s own unique brand ethos. The film is the sophomore release to 55DSL‘s original Fall/Winter 2012 short film, Beyond Mountains, More Mountains. Find out more about 55DSL on their Facebook page.