adidas Running Showcases the Energy BOOST
Approximately 24 hours after unveiling their game-changing BOOST technology to the world, adidas showcases the first shoe to come equipped with the unique advancement: the Energy BOOST. With the features summarized in a dramatically informative commercial, the Energy BOOST really does look to contain some of the most innovative features in the running sphere today. The BOOST foam itself is comprised of micro-EVA foam cells that absorb and recycle impact. In addition to being efficient, the foam is also highly temperature resistant, from -20 to 40 degrees Celsius. To make the deal sweeter, the shoe boasts a TechFit upper that is both flexible and supportive around the toe box. The adidas Energy BOOST is set to hit retailers on February 27.