Get 25% Off Memorial Day Sale | Use Code: MD25

The New York Times Addresses "The Return of Logo Culture in Fashion"

Through appearances by formerly cult labels in recent Fashion Week runway events, it becomes clear that the line between streetwear and high fashion has gotten noticeably thinner in recent times. One of the implications of this is that youth culture is not only embracing the longstanding cultural regulators, but taking over these positions as well. Designs by Hood By Air, Wil Fry and many others are conscious of this, winking at the establishment through logo appropriation and ostentatious placements. The New York Times‘ Jon Caramanica puts his stethoscope to the streets to examine this phenomenon, exploring its roots and future in “The Return of Logo Culture in Fashion.” Head over to The New York Times for this interesting read.

Read Full Article

What to Read Next

A Bathing Ape x Canadian Sweater Company 2013 Fall/Winter Cowichan Cardigan
Two9 2013 Fall/Winter Editorial by Wish
Jeep Wrangler "Full Metal Jacket" by Starwood Motors
Stussy 2013 Holiday Lookbook by Inventory Magazine
En Noir Embroidered Leather Boxing Shorts for Barneys & Jay Z's "A New York Holiday"