Behind the Scenes at Ferrari's Tailor Made Facility
designboom treats audiences to an inside look behind the scenes of Ferrari’s Tailor Made car
designboom treats audiences to an inside look behind the scenes of Ferrari‘s Tailor Made car facility. Located in Maranello, Italy, the luxury automotive company reserves this section for select customers looking to customize every inch of a Ferrari FF. Customers are guided through the tailor-made process by leading Ferrari architects, choosing every material, color and finish – from the cabin trim down to the signature prancing horse. Further, three collections are provided: “Scuderia,” “Classica” and “Inedita,” all of which are inspired by different facets of Ferrari’s DNA. Enjoy the photos of the custom experience above, and head over to designboom for an in-depth video about the process.
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