Paul Smith Takes Underwear to New Heights in 2013 Fall/Winter Video
Though the above title suggests British brand Paul Smith has attempted to recreate the archetypal underwear silhouette, it should rather be taken quite literal. With the help of producer and director Sébastien Montaz-Rosset, the longstanding menswear brand employed famous sackliners Antoine Moineville and Tancrède Melet to help highlight its fall/winter range against the breathtaking backdrop of the French Alps. As we start with the two daredevils ascending the alps fully clothed in Paul Smith trousers and tops, they then reach a high point, connect their tightrope and disrobe down to nothing more than their boxers to show off their superior balance and overall disregard for the laws of gravity. Paul Smith’s fall/winter collection is currently on sale through its web store.