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Camo as a material has seen its popularity go up and down as fashion trends change, but through the highs and lows Rothco has remained a constant presence. Founded in 1953 by Milton Somberg, the company started off in a small location on Manhattan’s East Side. Having grown through the years, the company is now the foremost wholesale supplier of military products in the U.S., and still remains a family-owned and operated company. Watch as jeffstaple sits down with the founder to discuss the history of the company as well as the company’s place in the fashion industry. An interesting watch for anyone curious about the origins of one of this season’s biggest trends.