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Amos Celebrates 10 Years with a Farewell "Generic Character"

Amos marked a decade of successful toy-making with the Amos Generic Character Brand Store Collection at its pop-up space in Japan. With the retail space now come and gone, the London-based brand has revealed that they will conclude their work on this note: “We are proud of what we’ve achieved over the last 10 years and we feel the Amos Generic Character Brand is a perfect way to add a full stop to what we’ve accomplished.” This is sad news considering all the lovely toys they’ve given us over the years. Happy 10th anniversary Amos, and goodbye.


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