Uniqlo Hacks Pinterest to Combat “Scrolling Slumber”
Continually pushing the boundary of consumer experience, Japanese brand Uniqlo has created a Pinterest page that is truly one-of-a-kind. Looking to combat “scrolling slumber” – a term coined by design outfit Firstborn – the goal was to create an immerse and energetic experience while still managing to promote Uniqlo’s new Dry-Mesh range of tees. Head to their Pinterest board to check it out.
Source: Creative Review