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Originally rooted in the watch industry, Nixon has since managed to grow its brand name to encompass all facets of lifestyle and fashion goods. Yet throughout its growth, a large focus for the brand has always been placed on its timepiece segment. For Spring/Summer 2012, Nixon introduces a trio of understated watches that arrive aptly branded as the “All Black Nylon” collection. As the moniker implies, each watch boasts a pitch black nylon strap that coincides with the monochromatic face. Making use of the models, The Sentry, The 51-30 Tide and The Axe, each watch’s nylon strap and durable case build make them functional, rugged and street ready. Availability is now offered directly through the Nixon online store as well as other select stockists.