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In an animated short that harks back to the 1940s Americana educational videos, Baxter of California teaches the young modern man how to properly groom oneself, as well as educating on the development of the technique. The video which is just shy of five minutes offers a substantial guide to grooming that highlights an array of Baxter products from their Hydrating Body Wash to their Herbal Mint Toner. The addition of a Mad Men-esque narration adds to the effect that will aid in the revival of the refined gentleman, today.