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Leeds-based streetwear boutique The Chimp Store regularly curates some of the most inventive lookbooks you’ll ever find from a fashion retailer. This time around, we’re treated to a collection of flat brims and snapbacks from Chimp’s Summer 2012 selections in their latest lookbook called “The Chimp Who Would be Human.” And who else to model the collection of hats from HUF, Rebel8, The Hundreds and many others, than a chimp? Or a human dressed as a chimp? Granted, it’s not their most elaborate setup, but it’s still clever and refreshingly fitting enough to warrant checking out The Chimp Store’s most recent arrivals here.
Photography: Harlton Chesterton