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BEAMS for Ace Hotel "Book Learnin'" Video

To increase visibility for its collaboration, BEAMS has cooked up a short film dubbed “Book Learnin” that spotlights their efforts with the Ace Hotel. Showcasing the garments in a variety of unique ways, this sinister offering is both creative and informative. Taking the viewer on a visceral ride, expect to see more brands follow BEAMS’ lead.

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