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Undefeated x Converse 2012 “BORN NOT MADE” Collection for Foot Locker
Having previewed the collection earlier today, we present some additional images for the triple collaboration between Undefeated, Converse and Foot Locker. Given the name “BORN NOT MADE,” this range reflects the idea that personal success does not come from entitlement but from the innate ambition to passionately work hard and succeed. Inspired by American sports heritage, the two celebrated brands decided to utilize the Pro Leather and Star Player models for their deep roots in athletics, dating back to Julius Erving’s footwear of choice during his legendary career. Going a step further, UNDFTD and Converse added apparel and accessories to the range, which will be offered exclusively through retail giant, Foot Locker, in hopes of reaching a broader audience which they haven’t had the opportunity to do up until now. Be on the lookout for the “BORN NOT MADE” Collection to hit select Foot Locker locations in the U.S., Canada and Australia starting March 29.