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Nike Sportswear 2012 NSW "Made In Italy" Collection

When Charlie Holmes and the rest of his design team at Nike set out to create an ultra premium,

When Charlie Holmes and the rest of his design team at Nike set out to create an ultra premium, rugby-inspired line of shirts, tops and jackets, there was only one logical place that could provide the level of artisan craftsmanship worthy of Nike’s premium pursuits: Italy. So, like the “Made In Italy” tennis collection that made such a splash at Wimbledon last year, Nike is set to release a followup premium Italian collection, this time, to coincide with the height of rugby’s world cup; the six-nation championship tournament. London’s prestigious Selfridges department store, as well as 1948, Hanon, End and oki-ni are expected to stock the unique line from February 19. For those residing outside of the UK, look for availability at your local NSW dealer.

Photography: Niran Vinod/HYPEBEAST

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