Culturally significant since the 1950s, the relationship between the worlds of fashion and popular music is now stronger than ever. Nowhere is this clearer, perhaps, than with the collaboration between world-famous DJ and producer Tiësto and Guess. Electronic music — with its embedded lifestyle of dressing up and looking sharp for the club environment — provided the perfect backdrop for Tiësto’s designs, his first with the Guess label. Comprised of a full-range of clothing, including leather jackets, woven shirts, graphic tees and jeans, the collection reflects the strength of creative vision that drove the collaboration. Tiësto used the sharp color contrasts of concert LED screens for various pieces, while more muted options provide equally well-fitting and attractive clothes for a night out. The entire 2012 Fall/Winter collection is available now at the Guess/Tiësto website.
Don’t forget to share your thoughts about the upcoming collaboration on Twitter with the hashtag #GUESSTiesto.