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James Dyson's New $8 Million Product Incubator

British industrial designer James Dyson recently invested more than $8 million USD in his alma mater, London’s Royal College of Art, to establish the Dyson Building. Expanding on the innovations and technological progression of Dyson‘s celebrated vacuum cleaners and blade-less fans, the new building will focus on the incubation of new, physical products as opposed to the coding that has come to dominate today’s industry. According to Dyson, “Talented young minds want to be the next Mark Zuckerberg or Larry Page. But with the world abuzz with digital, we are losing sight of real engineering.” With this renewed focus on hardware, Dyson hopes today’s young minds will be empowered to engineer solutions to future problems.

Source: Co.Design

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