Corey Rich: "WHY" Video by Nikon D4

Filmed exclusively with the Nikon D4, filmmaker Corey Rich offers a stunning short titled “WHY” which explores individuals pushing themselves to their limits. Profiles include luminaries in the world of biking, kayaking and free climbing, with matching visuals that show off the various terrains that make this planet a diverse wonder. Having chalked up over 157k views in just four days, the term “viral” doesn’t come at the cost of production value in this short film.