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As a means for promoting the true essence of originality and each of the respective brand’s deeply rooted origins, Hall of Fame, Black Scale, SSUR and DTA align to create a special “OG Collection” for Summer 2012. The range of T-shirts and headwear options are emblazoned with a minimalistic yet to the point “OG” motif. Each respective brand’s identity is also present by way of Venice Beach (DTA), Brooklyn (SSUR), Tenderloin (Black Scale) and Hall of Fame. Availability is now offered through the Hall of Fame online store for a retail of $32 USD (T-shirts) and $34 USD (snapbacks).