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Medicom Toy Be@rbrick "Gummi Bears"

Medicom Toy surprises us this Valentines Day with sweetened edible versions of its popular collectible Be@rbrick vinyl toys. Made of gummy and masquerading as 40mm bears, these yummy little Be@rbrick creations come individually packed in four flavors: cola, strawberry, lemon and cider. They are currently available in Asia for ¥399 JPY (approximately $5 USD) and can be ordered here, but it’s merely a matter of time before these bears make their way across the world.

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