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Carhartt WIP 2012 Spring/Summer Brand Book

The history of Carhartt’s Work in Progress line offers an interesting path to success. It started as European markets demanded Carhartt’s urban appeal during the mid 1990s. The sub-brand later evolved to include its own approach to streetwear specific to Europe, which in turn sparked interest stateside, where WIP recently made its return. Now a formidable force in tailored utilitarian style, Carhartt WIP presents its Spring/Summer 2012 Brand Book, complete with a feature on Yasiin Bey, a preview to its A.P.C. collaboration, as well as a look into the 2012 spring/summer collection. Be sure to grab a copy available at Carhartt stores worldwide.

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