Velour 2011 Fall/Winter “inheritance” Video
Launching their first line of clothing in 2005, Velour has looked to the brand’s history for inspiration by offering a classic and tailored take on vintage clothing. The company’s founder, Per Andersson, became involved with selling deadstock clothing in 1997 through his grandmother’s ready-to-wear shop, which had been closed since the mid ’80s. The “inheritance” collection is featured in this very location and it serves as a great backdrop to showcase the impressively accessible clothing that incorporates soft chinos, quality sweaters and functionally stylish outerwear. Check here for additional pictures and product.