Reebok Reethym of Lite Tokyo Launch Party Recap
Geared towards its Asia Pacific demographic, Reebok launched its “Reethym of Lite” campaign last
Geared towards its Asia Pacific demographic, Reebok launched its “Reethym of Lite” campaign last night in Tokyo. Featuring a star-studden lineup of guests and performers, the celebration was headed by Reebok Classics North American and Asia creative directors Swizz Beatz and VERBAL. The event featured over 1,000 guests, with a DJ set by Taku Takahashi, performances by Swizz Beatz and VERBAL, and Japanese group Trippple Nippples. Celebrity guests included NIGO, Sam Lee and Mademoiselle Yulia, which accounted for only a fraction amongst a who’s who of others. Take a look at the recap above!
Photography: HYPEBEAST