Get 25% Off Memorial Day Sale | Use Code: MD25

WIRED: A Peek Inside the Lamborghini Factory

The latest “Autopia” feature from WIRED magazine lands them in Sant’Agata Bolognese, Italy, as they provide us with a look inside the factory of iconic Italian automaker Lamborghini. Aside from outside shots of the building, we get an inside look at vehicles coming together as well as the machines that bring the entire package to life. WIRED talks about the company’s recent history: “Audi’s takeover of the company in 1998 instigated dramatic changes in how the famed cars from Sant’Agata Bolognese were conceived, developed and constructed. Eager to retain the brand’s ‘Italianness,’ the Germans kept company headquarters in Sant’Agata, much like how Bugatti remained stationed in Molsheim, France, and Bentley didn’t stray from Crewe, England, once Volkswagen took over. The German influence not only resulted in shared platforms, it also brought a sea change in how emerging technologies are researched, developed and incorporated into the ever-evolving world of supercars.” The full feature can be accessed here, with select imagery shown above.

Read Full Article

What to Read Next

Mark Gonzales x XLARGE Graphic T-Shirts
Damien Hirst "The Complete Spots 1986-2011” @ Gagosian Gallery
visvim FLYNT MID SUEDE
White Mountaineering Tokyo Store
OriginalFake "Baby 4th Gray" T-Shirt