Sign up for our newsletters
Receive the latest in Footwear, Fashion, Music and Creativity in our newsletters.
Awhile ago, Ferrari hosted a competition which they dubbed the World Design Contest – a year-long project to single out seven finalists from a myriad of participants, all of whom designed unique, futuristic concept cars for the famous Italian supercar brand. Now, courtesy of Cool Hunting, we have some images straight from the Ferrari HQ in Maranello of the final seven designs. The brief from the stallion-emblazoned label was to reduce fuel consumption as well as the car’s overall weight in order to increase driving pleasure. Each team displayed three different designs, some of which we have images of here. Look into the future, and enjoy!