After several misfires in the realm of social media, Google hopes to get things right with the official launch of the Google+ project. The highly defined platform is the work that seemingly only a brand like Google could pull off given the massive infrastructure and ressources required. Off the bat, several different features include Circles (creating connections), Stream (a focalized area for new updates, much like the various feed styles seen across Facebook and Twitter), Hangouts (the ability to amass up to 10 friends in a group video chat session and engage in web activities) and Sparks (content sharing). For a company that has been increasingly coming under scrutiny for its over-reliance on engineering rather than user experience, initial reports are positive. Google+ is still currently only in a testing phase but you can sign up here for updates and invites.
A Quick Look