Instead of playing a practical joke on fans this April Fool’s, April 1st marked the opening of the Los Angeles-based brand The Hundreds latest retail location in Santa Monica, CA. Incorporating design aspects from the original Fairfax location, THSM features contrasting white decor. The multilevel retail space will carry the full range of The Hundreds products in addition to select T-shirts and caps which are exclusive to this location. Today also marked the first release of the black Adam Bomb T-shirt, limited to only 50 pieces.
The Hundreds Santa Monica
416 Broadway St.
Santa Monica, CA
Photography: John Ong, The Hundreds