Parra: Short for Paranoid…

The name Parra should resonate with any person relatively well-versed in the realm of street culture. With an influence spanning art, sneaker design and even more recently, furniture, the Amsterdam-based artist has had the uncanny ability to make many things he touches into a solid hit. We focus on the efforts of Parra in the past and more recently, as well as his background.

Director: Chris Read