PUMA x Undefeated Microdot Collection

Building on their well-established relationship, PUMA and Undefeated introduce their latest

Footwear Fashion
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Building on their well-established relationship, PUMA and Undefeated introduce their latest Microdot Collection. Having focused solely on the PUMA Clyde for their past projects, the PUMA x Undefeated Microdot Collection adopts original interpretations of both a Clyde and a PUMA RS silhouette. Blending the timeless sport-inspired aesthetics of the Clyde and PUMA RS with contemporary patterns and prints generally used in ready-to-wear apparel, the Microdot collection applies patterned suede construction to the entirety of the capsule. Made available in minimal black and grey tonal colorways, the collection will release on November 10 through select stockists.

See below for a brief Q&A with Eddie Cruz from Undefeated about the release.

Can you tell us about the inspiration behind the Microdots
Inspiration came from early 90’s fashion dress shirts. Besides, it’s time to start showing a little bit of whimsicalness with kicks going forward.

This is the first time within this collection that you have included a style other than the Clyde, why did you choose the RS and how was it to work with another shoe?
The RS’s are a classic looking very timely kick. It’s what people want to wear – High Tops. We took a little piece of the Microdot Clyde and applied it to them. I think people will dig them.

Do you plan to explore other styles in future drops? Or stick with the classic?
As of now, we plan to stick with the Clyde, although we have some experimental stuff coming up in 2012 with the Clyde. You’ll see.

What design challenges did you run into with the Microdots?
None. PUMA got them right on the first go around.

Can you tell us about the name Microdot? Does this have any sort of significance? Or Military inspiration like some of the previous names in the collection?
No, not at all. The name Microdot is also an exact description of what we did with this particular drop. I think they look quite sophisticated.

How do you feel this shoe fits into trends our there in the market place right now?
You’ll start to see other brands adding fun elements to their kicks. The whole basic thing is almost over. You need a twist on it.

This is the first time you have incorporated a pattern or print in the designs, is this something we will see more of?
Yes

How do you feel this drop fits in with the past drops in the collection?
Well, it’s a Clyde with the same high quality tooling as the previous. Only difference is the pattern on the shoe. It’s important for us to stay consistent, but also flex a little bit of flavor to keep things new and fresh.

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