This latest collection from C.P. Company takes references from both the past and future to create a new contemporary identity for the brand. C.P. Company is known for the painstaking research they put into the history of styles and the technical qualities of fabric. This collection has its roots in the military and outdoor apparel of the 1950s, bringing them together in a contemporary urban environment, as demonstrated by the East London location of the shoot. The combination of C.P. Company product, mixed here with other designer labels, is all available from the online retailer oki-ni, and clearly shows the flexibility of the brand in all settings.