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New York’s The Art of Shaving unveils its Power Shave Collection, featuring the latest technology from Gillette. The Power Razor with Smart Technology helps you ensure your blade is always sharp. The built-in indicator light begins to fade from vibrant blue to white with every razor use to take the guesswork out of when to consider changing your blade. The handle, balanced and weighted to feel like a natural extension of your hand, is ergonomically designed with micro-textured surface accents for style, precision and control. The Power Brush with Fine Badger Hair helps lift beard hair and has powered oscillation to enhance the lathering experience. The shaving brush generates a rich, moisturizing lather on the face to help protect the skin during the shave. Ergonomically designed with a micro-textured surface for style and grip, the handle is expertly crafted in polished chrome with black lacquered accents. Finally, the Customizable Stand has a modern, modular design that adjusts easily to your storage and display needs. Handcrafted in polished chrome with micro-textured accents for style, it properly maintains Manual Razor and Power Brush handles between each use. The Power Shave Collection retails between $400-$450 USD.