Share this article with friends Share

Shades of Grey 2011 Fall/Winter Collection

Micah Cohen from the eponymous Shades of Grey took time out of his busy capsule schedule to chat about the inner workings and future of his brand. He enlightens the viewer about his newly-minted proprietary factory in China, and how it enables him to slash costs to a much lower price point than his highbrow peers. He explains that if he controlled the market, the consumer wouldn’t have to break the bank to acquire the quality fashion pieces he continues to churn out season after season.

Director: Dwayne LaFleur

Read Full Article

What to Read Next

waste(twice) 2011 Spring/Summer Collection
Nike Sportswear Lunar Orbit+ 2011 Spring Collection
VMAN Magazine Issue 21 featuring Nicola Formichetti Preview
adidas Originals by Originals Jeremy Scott Panda Sneakers
Esquire: Moncler Gamme Bleu 2011 Fall/Winter Collection
Futura x 12ozProphet Video Interview