RATS 2010 Fall/Winter “UNTIL IN THE SUNRISE” LOOKBOOK

Employing a strong contrast of light and shadow in their lookbook, Japanese streetwear brand RATS unveils their 2010 Fall/Winter collection. The black and white photographs create a retro ambience that underscore the biker aesthetic behind this season’s theme. Titled “Until in the Sunrise” the collection is a progressive attempt at infusing biker culture within elements of college, military, and American work and leisure.