HOSTEM officially opened yesterday, the first guests included Lupe Fiasco among others. The store itself is located in the ever popular Shoreditch area of London and mixes varying eclectic elements of modern menswear. Artist’s of assemblage JAMESPLUMB, created an interior where casual yet luxe streetwear is married with the niche and avant-garde, finishing the space with their love worn aesthetic.
Within HOSTEM there are three individual rooms. The first housing labels ranging from Mastermind Japan, Visvim, Bedwin & The Heartbrakers and Adam Kimmel. The second room serves the niche and directional labels, including Julius, Rick Owens and MA+ amongst others. The third space being an ever-evolving area in which Dr. Romanelli’s Prescription Shoppe will be taking up residence, a huge launch party will be held in August to celebrate this collaboration.
41-43 Redchurch Street