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With a little known presence outside of Japan, twenty-something year old brand SPELLBOUND was originally founded in the Kojima, Okayama Prefecture. Long-known to be the quintessential birthplace of Japanese denim, SPELLBOUND’s attention to detail and quality are indicative of the high-quality denim and apparel-related items from the area. For the 2010 fall/winter season, the brand focuses on clean, timeless fashion through jeans, outerwear and shirts.