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The Rig Out Magazine “30 Century Man” Video

As previewed here, Rig Out magazine has now released the “30 Century Man” video in its entirety through NOWNESS. Photographed and directed by Antony Crook the feature follows the round-the-world record holder cyclist James Bowthorpe through the roads and over the hills found in the Norwegian countryside, as styled by Glenn Kitson. Featuring a backing track from post-rock icons Mogwai, “How To Be A Werewolf” was exclusively edited to accompany the clip. Interestingly despite being shot at night, the piece was filmed so far north the sun did not set; perfectly complementing Bowthorpe’s most relentless achievement.

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