Sanrio continued its 50th anniversary celebration with the opening of the Small Gift anchor event in Los Angeles. Small Gift Los Angeles is a 10-day carnival-style event open to the public from now until Sunday, November 21st at Barker Hangar in Santa Monica. Inspired by the brand’s “small gift, big smile” philosophy, Small Gift Los Angeles features a nostalgic fair/midway theme and offers fans of all ages a chance to immerse themselves in the whimsical world of Sanrio. Interactive games and rides, art exhibit and installations, product retrospective, pop-up shop, food trucks, dress-up photo booths, character appearances, workshops and special theme days combine to make this event a one-of-a-kind experience.
Photography: Brandon Shigeta