Nike Air Force 1: Anatomy of an Urban Legend Trailer

August 10, 2010Cultureby Staff10 Views

The Air Force 1 is Nike’s best seller and most popular all-time shoe. It evolved from being worn on court in the 1980s into an off-court icon. Even today, almost three decades later, it’s still revered in sneaker culture. Its iconic, timeless design still boasts strong sales around the world to this day. From limited edition styles, to special design collaborations, the style is kept fresh and unexpected with each drop. Nike has helped maintain excitement in the Air Force 1 by introducing over 1700 models with different colorways and material combinations since its birth. “Air Force 1: The Anatomy of an urban Legend” is a feature-length documentary about Nike’s Air Force 1, a 29-year old basketball shoe turned NYC style staple, turned cultural icon, turned global phenomenon. The film traces the roots of the Air Force 1 and documents its rise, presenting a unique case study in the history of design, sports, and culture.

  • TJ Eddy

    it was the legendary. it is the legendary. it will always be the legendary. Nike Air Force 1 4 Life!

  • TJ Eddy

    it was the legendary. it is the legendary. it will always be the legendary. Nike Air Force 1 4 Life!

  • TJ Eddy

    it was the legendary. it is the legendary. it will always be the legendary. Nike Air Force 1 4 Life!

  • DIesel

    You are all looking at the wrong side of the video as well the “product” its complimenting the impact of the shoe to our urban culture. This sneaker will forever be the kick you’ll remember. ex “yo, ‘member you have the all reds with with white swoosh?” exactly. The Downfall or no one wears them anymore does not matter, no Jordan, Crea. Rec., Vans, Dcs, or Supra will ever be an Icon to all of us.

  • DIesel

    You are all looking at the wrong side of the video as well the “product” its complimenting the impact of the shoe to our urban culture. This sneaker will forever be the kick you’ll remember. ex “yo, ‘member you have the all reds with with white swoosh?” exactly. The Downfall or no one wears them anymore does not matter, no Jordan, Crea. Rec., Vans, Dcs, or Supra will ever be an Icon to all of us.

  • DIesel

    You are all looking at the wrong side of the video as well the “product” its complimenting the impact of the shoe to our urban culture. This sneaker will forever be the kick you’ll remember. ex “yo, ‘member you have the all reds with with white swoosh?” exactly. The Downfall or no one wears them anymore does not matter, no Jordan, Crea. Rec., Vans, Dcs, or Supra will ever be an Icon to all of us.

  • E

    YEP YEP AIR FORCES ONE DONT PULL WEIGHT NOW IN DAYS !!!!!!!!!!!!!!!!!!!!!!

  • E

    YEP YEP AIR FORCES ONE DONT PULL WEIGHT NOW IN DAYS !!!!!!!!!!!!!!!!!!!!!!

  • E

    YEP YEP AIR FORCES ONE DONT PULL WEIGHT NOW IN DAYS !!!!!!!!!!!!!!!!!!!!!!

  • dejavu808s

    Pure white is still the best!

  • dejavu808s

    Pure white is still the best!

  • dejavu808s

    Pure white is still the best!

  • http://www.addicted2fresh.net/blog The Fresh Addict

    As much as AF1s are a NY staple any true sneaker head can tell you that they almost became extinct in the early – mid 90s. The reason being they weren’t a ‘cool’ shoe, and if not for the support of Baltimore the shoe may have stopped production. Bmore bought more AF1s than anyone ask Bobitto Garcia he even speaks on it in his book “where’d you get those”. So in true legend form the AF1 had a big down period b4 it reached its revered status today.

  • http://www.addicted2fresh.net/blog The Fresh Addict

    As much as AF1s are a NY staple any true sneaker head can tell you that they almost became extinct in the early – mid 90s. The reason being they weren’t a ‘cool’ shoe, and if not for the support of Baltimore the shoe may have stopped production. Bmore bought more AF1s than anyone ask Bobitto Garcia he even speaks on it in his book “where’d you get those”. So in true legend form the AF1 had a big down period b4 it reached its revered status today.

  • http://www.addicted2fresh.net/blog The Fresh Addict

    As much as AF1s are a NY staple any true sneaker head can tell you that they almost became extinct in the early – mid 90s. The reason being they weren’t a ‘cool’ shoe, and if not for the support of Baltimore the shoe may have stopped production. Bmore bought more AF1s than anyone ask Bobitto Garcia he even speaks on it in his book “where’d you get those”. So in true legend form the AF1 had a big down period b4 it reached its revered status today.

  • snuzi

    Air Force 1s are classic. No question. The problem is that people got stuck on that one particular model and have rocked it to death. Nike has capitalized on this by giving the same shoe a variety of different colors and lebeling it as new every time. I’d prefer to have a colleciton of 1700 different Nike styles rather than one model in 1700 different colors. Peace to the Gods! The-Breaks was here.

  • snuzi

    Air Force 1s are classic. No question. The problem is that people got stuck on that one particular model and have rocked it to death. Nike has capitalized on this by giving the same shoe a variety of different colors and lebeling it as new every time. I’d prefer to have a colleciton of 1700 different Nike styles rather than one model in 1700 different colors. Peace to the Gods! The-Breaks was here.

  • snuzi

    Air Force 1s are classic. No question. The problem is that people got stuck on that one particular model and have rocked it to death. Nike has capitalized on this by giving the same shoe a variety of different colors and lebeling it as new every time. I’d prefer to have a colleciton of 1700 different Nike styles rather than one model in 1700 different colors. Peace to the Gods! The-Breaks was here.

  • The G

    Nice video…..to bad airforces have gone down the drain. I guess its because of these limited edition shoes where they only make say 20 pairs rather than focus on a wider scale.

  • The G

    Nice video…..to bad airforces have gone down the drain. I guess its because of these limited edition shoes where they only make say 20 pairs rather than focus on a wider scale.

  • The G

    Nice video…..to bad airforces have gone down the drain. I guess its because of these limited edition shoes where they only make say 20 pairs rather than focus on a wider scale.

  • ello ello

    too bad they dont make em like they used to. Todays forces are a cheap replica of the ones from a decade ago

  • ello ello

    too bad they dont make em like they used to. Todays forces are a cheap replica of the ones from a decade ago

  • ello ello

    too bad they dont make em like they used to. Todays forces are a cheap replica of the ones from a decade ago

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