P.A.M. and leading bike crew MASH SF join forces to pay tribute to P.A.M.’s upcoming “Magic Lantern Cyklez” retail shop. Although MASH SF’s signature shield is integrated into the design, the majority of the visuals are more attuned to P.A.M.’s own personal aesthetic. Some re-appropriation of age-old iconography makes for something relevant to the shirt’s central bike theme. The shirt will be available through both P.A.M.’s Melbourne flagship Someday and MASH SF in San Francisco as well as select retailers.
