Dr. Marten's 50th Anniversary Campaign
In celebration of their more than impressive 50 years in the business, British footwear label
In celebration of their more than impressive 50 years in the business, British footwear label Dr. Martens has called upon 10 cutting edge bands to each cover a cult classic, complementing the brand’s powerful presence within the underground punk and rock scene over the years. The 50th anniversary campaign launches on April 1st and will include a dedicated website which will feature not only videos of each of the 10 cover songs (by 10 different directors), but behind the scenes footage and more, all available for download.