Bobby Hundreds: 80′s Icons to the Present | Hypebeast

An Interview with Bobby Hundreds

Hey Bobby, what’s going on man? It’s been awhile since we last spoke… first things first, we’ve seen a comprehensive look into the DeLorean Motor Co. through your blog. Obviously a collection is on the way, what originally was the catalyst for this project?

Simple. I’m a DeLorean fanatic. I was hooked by the Back to the Future trilogy, but became obsessed with the DeLorean DMC-12 by the mythology surrounding the ingenious design, visionary founder John DeLorean and his public life, and resulting controversy that brought the company to its knees. The Hundreds finds much of its thematic elements in ’80s culture, and no automobile better represents the era than the DeLorean. We first reached out several years ago to partner with DeLorean on a project, and now you’re finally seeing the fruits of that labor.

If you strip the context of DeLorean’s appearance in the Back to the Future series, what is it about the car’s overall design that mesmerizes you? On a sidenote, do you know why the DeLorean was chosen as the go-to car for the Back to the Future franchise? 

If you’ve had the good fortune of seeing a DeLorean on the streets, you’re bound to notice a few details that offset the DMC-12 from the average vintage sportscar. First, the stainless steel exterior. I don’t think there’s ever been another production vehicle entirely decked in it, considering the exorbitant costs. Second, the gullwing doors, which are an automatic distinction. Third, how low and sleek the DeLorean is, this car was slammed without even being slammed. Personally, I was a fan of the boxy aesthetic of 80s car design. The Countach, the Testarossa, the Lotus even. Nothing encompasses this idea more than the DeLorean. That angular definition has manifested itself into a lot of our own creations under The Hundreds.

I’m not sure why Zemeckis and Gale chose the DeLorean but in the actual movie, Doc Brown says something about how «if you’re gonna time travel, you might as well do it in style.»