Mark Ronson for Gucci ICON-TEMPORARY Sneakers
Unveiled is a closer look into a couple of new styles from the Mark Ronson for Gucci footwear collection. The shoes will be a part of a pop-up store tour, which kicks off on October 24th, 2009 in New York City. Further details can be found below:
A new limited edition Gucci Ronson sneaker will be introduced at each international destination of the tour, in addition to an exclusive edition of 18 sneaker styles in the GUCCI ICON-TEMPORARY sneaker collection. Each design includes silver or gold metal dog tags as well as an embroidered ‘Limited Edition’ label inscribed inside the shoe. Customers’ initials can be embossed onto a customized leather tag on the shoe laces, if desired.
Conceived as true collector’s items, each GUCCI ICON-TEMPORARY sneaker comes with unique packaging designed specifically for each city on the international tour. The limited edition Gucci Ronson sneaker will also have its own exclusive packaging.
The first GUCCI ICON-TEMPORARY store will debut at Crosby Street in New York on October 24th, when Frida Giannini and Mark Ronson will host a celebratory kick-off party. The store will then remain open for just two weeks. In December, GUCCI ICON-TEMPORARY will move from New York to Miami. It will then move to select cities in Europe and Asia such as London and Tokyo.