Concepts x Nike SB “Blue Lobster” Dunk Low Interview

by Eugene Kan, June 20, 2009

Our homies over at Nice Kicks sat down with two of the masterminds behind the latest Concepts Nike SB collabo featuring their “Blue Lobster” concept. Frank the Butcher and Deon Point talk shop regarding everything including the innovative viral marketing campaign.

Trackbacks

  1. Posted by: Concepts x Nike SB Yellow Lobster Dunk Preview « Clothesline on June 27, 2009 at 4:20 pm

    [...] x Nike SB Yellow Lobster Dunk Preview Given a bit of a verbal preview via their recent video interview, Concepts actually followed through with their mention of various different colored Lobster Dunk [...]

  2. Posted by: Concepts x Nike SB Yellow Lobster Preview | Hypebeast on June 21, 2009 at 12:30 pm

    [...] a bit of a verbal preview via their recent video interview, Concepts actually followed through with their mention of various different colored Lobster Dunk [...]

35 Responses

  1. Posted by: plumber on June 28, 2009 at 4:52 pm

    Hey Joe.. ask your ask your mother .she knows

  2. Posted by: realestout on June 28, 2009 at 11:38 am

    I mean if every1 on this post got a pair, no1 would be hating and crying leave these two men alone they brought shine to the city of Boston y yall mad?

  3. Posted by: joe the plumber on June 27, 2009 at 5:16 am

    wait… i don’t know what you mean

  4. Posted by: realestout on June 25, 2009 at 12:40 pm

    I’ve met Deon, cool dude. Why is everyone so angry? I guess a lot of you guys didn’t get pairs just wait for the restocks cry babies

  5. Posted by: ClevelandBob on June 25, 2009 at 11:58 am

    Didn’t Rob Heppler come up with the idea for the OG Lobster?

  6. Posted by: chomp on June 23, 2009 at 10:11 am

    What is up with all the negativity from these dudes?? Concepts does it right, yeah the hyped the hell outta this release….like Frank said “it’s part of the game”

    I guess having to listen to all these haters is “part of the game” too

    can’t stand it – shoe’s dope, release was dope, the boys of concepts are dope – nuff said

  7. Posted by: KNOWLEDGE on June 23, 2009 at 6:18 am

    these guys even skate? they dont even sell boards there. Fuck off…..dont talk about it as if you know whats up.

  8. Posted by: hate me on June 22, 2009 at 7:16 pm

    why cant they make some beside the blue or yellow lobster why not the clownfish ….lol

  9. Posted by: t on June 22, 2009 at 4:44 pm

    having lived in boston for a while, concepts & the tannery are a complete joke. the tannery steals all of stels idea’s and concepts just came on the scene ripping off bodega. They know nothing about the lines they sell and are quite moronic.

  10. Posted by: Fat Joeseph on June 22, 2009 at 12:45 pm

    if your mad at these dudes tell them in person…

    otherwise the campaign was def overboard but still overall insane

  11. Posted by: werbz on June 21, 2009 at 10:03 pm

    deon is such an ass in person.
    frank is the man.
    i love you concepts, but lobsters were over hyped.

  12. Posted by: Bullet Tooth Tony on June 21, 2009 at 9:16 pm

    Wow. The hate is amazing. Those who can’t do, talk about who could. The internet is the best place to say things about people without having to look them in their eyes! Continue on cowards!

  13. Posted by: your mother on June 21, 2009 at 8:42 pm

    wow there are soo many haters! i love it. dudes are doing it right…obviously…haters = doing it right. to ALL the haters on the ‘cepts out there…what have you done??????? thats right bitches..NOTHING!

  14. Posted by: Diesel on June 21, 2009 at 5:20 pm

    One of the 1st SB accounts? Never heard of this shop until that 1st wack lobster came out… Not a fan. But I guess people like it… the hype machine must be working.

  15. Posted by: rob on June 21, 2009 at 4:59 pm

    haha look at these fucking buffoons. They have no idea what they’re talking about, it’s just a bunch of rambling from two guys trying to one-up each other on camera. Based on the work, I wouldn’t hire pilot creative or either one of these bozos to market a lemonade stand, let alone a shoe.

  16. Posted by: yeayo on June 21, 2009 at 2:51 pm

    these dudes are corny. why are they tryin to talk all gangsta. they look like a bunch of posers and 40 yr olds. as far as the sneakers they just hypen em up bostons lame anyways keep that shit there.

  17. Posted by: Marceldsk on June 21, 2009 at 2:16 pm

    Music from the begining is Pharaomonch – Simon Says

  18. Posted by: tackleberry on June 21, 2009 at 2:02 pm

    These guys are total numb skulls… I know from personal experience. Straight dick riding off the rich Arab who owns the spot. The two together couldn’t talk their way out of a paper bag, “you know what I mean?”

    Trying to get all philosophical… give me a break! Its a sneaker made to look like a lobster… ok, I get it.

  19. Posted by: yuta on June 21, 2009 at 12:59 pm

    these guys are dumb

  20. Posted by: REAL TALK on June 21, 2009 at 12:38 pm

    Dead Ned I agree…

    These kicks are general release in 2 weeks…everywhere.
    The shoe was designed by Rob Hepler of Wieden Kennedy
    Concepts hired an agency to do all their marketing
    SB should be ashamed for letting this poser shop carry the line
    They cool kids cut the line, take shit out the back….

    Way to spin it you guys are nothing but frauds….real heads see through your BS!

  21. Posted by: St.John on June 21, 2009 at 5:59 am

    Fuck this shit. i cant believe this shit’s still goin on. SB’s are what midwestern trailer park kids rock while riding BMX. As far as Concepts goes the 2 times i”ve been there (in between tier 0 drops) there hasn’t been shit. Gobble it up hoes…

  22. Posted by: sbfag on June 21, 2009 at 3:47 am

    lol he say this for the kids lol $250 and what only cost like 5 to 10 dollar to make shoes

  23. Posted by: jay on June 21, 2009 at 3:28 am

    @initialdrew the song is SImon Says by Pharoahe Monch…a very dope song of a sadly slept on but incredible album

  24. Posted by: Dead Ned on June 20, 2009 at 10:14 pm

    Pssh…

    “Yo yo yo.. dis blue Labster of whatever ya knaw mean…”

    Blue Lobster Hazmat themse is wack. Straight up.

    They are gonna do another YELLOW LOBSTER. Still wack.

    “The heirarchy and rareity of lobsters in nature and all that.” These dudes are so full of crap.

    Am I the only one?

  25. Posted by: beanz23 on June 20, 2009 at 9:34 pm

    they hypin this up sooo much and its sooo aggervaitn cuz its tha same sneaker with the color turned blue the “Concept” is cool but not that serious

  26. Posted by: Elohino on June 20, 2009 at 8:06 pm

    Tiight…those are the first Nike LOW Dunks that look good in my opinion

  27. Posted by: Champion on June 20, 2009 at 7:08 pm

    Dope!

  28. Posted by: *STAYGOLD* on June 20, 2009 at 4:35 pm

    this is not an exclusive

  29. Posted by: DaveGonzo on June 20, 2009 at 2:31 pm

    Concepts come 2 the table by showing their ART-iculate creative minds with an out standing de-brief of behind the sho awesome interview by nicekicks.com btw

  30. Posted by: initialdrew on June 20, 2009 at 2:28 pm

    anyone know the music from the beginning??

    I heard it from charlie’s angels too…

  31. Posted by: whollysblog on June 20, 2009 at 1:56 pm

    collabs with Nike SB is always the best..

  32. Posted by: nystandup718 on June 20, 2009 at 1:37 pm

    i need a pair oh so bad

  33. Posted by: wilder on June 20, 2009 at 12:58 pm

    yo i like franks meat cleaver charm that shit is nice

  34. Posted by: Boston Boy on June 20, 2009 at 12:00 pm

    Does anybody know what ever happened to the Concepts x King Stampede Collab.

    I saw Frank wearing a really sick Collab Tee by those guys maybe a year ago and I never heard of the release.

    Whats up with that?

  35. Posted by: nastyn8 on June 20, 2009 at 11:50 am

    can we get a “ya know what i mean” count on this video. good product but please work on that. If we knew what you mean then you could stop talking. “ya know what i mean”