Sneakerplay Bailout

by Staff, March 26, 2009

sneakerplay bought out Sneakerplay Bailout

Amidst banking and company bailouts galore, add Sneakerplay to the list as the sneaker-centric community recently benefited from a mystery group of investors. So far, details thanks to Tech Crunch are relatively unknown with only one notable part of the mix thus far in Brian Rothenberg, former Yahoo! Real Estate product manager. For those who aren’t familiar, upon the site’s debut, among the strongest features was the ability to “battle” sneakers against each other. Look for more details on the acquisition to appear via Sneakerplay founder Rob Jama.

7 Responses

  1. Posted by: skeleton69 on March 28, 2009 at 8:37 pm

    glad to know those sneakerdoggz.biz bailout hearings weren’t all for naught.

    http://www.youtube.com/watch?v=Njbb_DXQ4Yc

  2. Posted by: D $ on March 28, 2009 at 9:15 am

    This is Rothenberg’s first ‘portfolio company’ and he probably paid a very minimal amount ($50K?) for Sneakerplay. He’s got a lot of work ahead of him because the site needs a major upgrade as a lot of the basic features don’t work. As for generating revenue, good luck! Their plan is to stick with ads and sponsorships, and well, in this declining market the ad dollar ain’t getting anyone too far. Just ask Mark Ecko, Complex Media (which basically owns most of the major sneaker blogs) is on the verge of going belly up, if they haven’t already.

    http://www.luxist.com/2009/03/26/marc-ecko-facing-financial-woes/

  3. Posted by: Shreddin on March 27, 2009 at 4:57 am

    Erm….I don’t get it!

  4. Posted by: Cubs Suck on March 26, 2009 at 8:29 pm

    ^^^co-sign very random

    but decent site tho…fallin off i would have to say tho

  5. Posted by: derek Miranda on March 26, 2009 at 7:34 pm

    this is like that kitten battling website

  6. Posted by: derekyep on March 26, 2009 at 4:13 pm

    not only is it random but uninformative.

  7. Posted by: HiJynx on March 26, 2009 at 3:08 pm

    What The Hell? This is sooooooooooooooo random.