Reebok Pump 20th Anniversary Preview
by Eugene Kan, November 13, 2008

Solebox owner Hikmet Sugoer out of Germany is currently in the US in what appears to be a coming-together of a handful of influential shoe retailers as Reebok prepares the 20th anniversary celebration of their fabled Pump line. A quick look at the potential list for collaborative products yields the usual suspects including various participants of the adidas Originals aZX project. In addition, attendees were gifted custom varsity jackets with embroideries referencing each store’s geographical location.
PUMP IT UP!!!!! air it outttttt
It was called: Pump in, Air out.
Pump is in! Air is out!