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The same iconic footwear brand that brought back The Pump and made the 80′s cool again, will be opening its first pop up store on November 15th in New York City. Every week the store is open a new, never been seen, limited edition Reebok sneaker will be released and sold for that week only. Throughout the month you can buy Reebok apparel and footwear specially selected for the pop up store. Looking at places such as bodegas, and incorporating the color of taxi cabs, the Court Victory Pump even has a bodega ATM printed on the insoles. Limited Edition apparel also takes key color attributes such as the color of taxi’s or fonts reminiscent of NYC during the 80′s.
Reebok “Flash” Pop Up Store
New York, NY