Hypebeast Feature: Essentials – Purist Boutique

by Staff, October 8, 2008

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Celebrating their first anniversary this year, Purist Boutique did things in fine fashion with a series of strong collaboration items including Futura Laboratories, The Hundreds, Fiberops as well as Black Scale | Recon. The store has come to define the local San Jose scene with a strong curation of brands as witnessed by their one year anniversary projects. As the focus of our latest Hypebeast Essentials spotlight, we take an in-depth look into the daily essentials of four members of the Purist team.


Kevin – Owner | Buyer

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Ms. P
Girlfriend, best friend, partner, personal chef (j/k), and interior decorator. #1 with a bullet. I ended up #6 on her last after the Cholrox Wipes, I’m sure of it.

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Foober
Even when the misses won’t watch me play PS3 for 2 hours or enjoy Sportscenter
for the 3rd time at 1 am in the morning, Foobs will.

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Watch and Ring
The only real jewelry a guy should wear.

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Liquid Diet
Hanger One and Hennessey. Alcohol is a must at the end of everyday and at the beginning of every weekend. One of my favorite drinking quotes:
“I feel sorry for people who don’t drink. When they wake up in the morning, that’s as good as they’re going to feel all day.” -Frank Sinatra

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Shoes
The gateway drug for streetwear. A love that began with basketball and perpetuated through fashion.
Top Five
1. Air Jordan XI Concord
2. Air Flightposite Carbon Fiber
3. Air Max 95 Holiday (Slate)
4. Air Trainer I
5. Air Jordan III

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14 Responses

  1. Posted by: BKE420 on October 18, 2008 at 10:43 pm

    Customer service/the right goods are what keeps you ahead of everybody. I call in all the time and my man MARCO is always cool to talk with. Kevin was very helpful sending out my Hundreds vest. Cool blog and pics!!!

  2. Posted by: yup on October 9, 2008 at 4:55 pm

    P.S., now we know who the real HYPEBEAST is!
    muhahahahaha!!!

  3. Posted by: phat asian dude on October 9, 2008 at 4:52 pm

    Thanks for all the Red Bulls!. Kevin, you the man bro. Marco, stay off the porn at work. PP keep the floor clean. Rich, thanks for letting me ride IRO. Much love Kevin you homo!

  4. Posted by: fat black dude on October 9, 2008 at 6:11 am

    big ups to Marco for representing for the FAT AND FASHIONABLE! no homosapien…

  5. Posted by: Jimmy-Z (L.A) on October 9, 2008 at 4:13 am

    Oh yeah, Kevin is the Chinese version of me, but everyone knows the Filipino version is the better looking one…ha ha

  6. Posted by: Jimmy-Z (L.A) on October 9, 2008 at 4:10 am

    Purist my second home. Kevin and PP from day one were cool, made me feel like I was a local. Marco was cool and was in ahhh with his size 8 hats. Rich who needs to “take it easy” was also a cool person to hang with. Purist is a very unique store, Only store I know in SJ that carries UNDFTD, Futura and many more stuff. Even though I get hell from Kevin and Rich about my Ruehl shirts I still love them and PURIST. HA HA HA Ha (Lil weezzy syle). So for the stores Azuki and Premiere or any store opening in San Jose, TIME TO STEP UP YOUR GAME!

    Yeah I said it! I’m just being real…I hate FAKE people, like I hate FAKE shoes. Keep up the good work. PURIST!!!!

    Jimmy

  7. Posted by: soledOUT on October 8, 2008 at 9:53 pm

    you guys at hypebeast need to do more of these hypebeast essentials. wildly entertaining. and purist you are now on my list.

  8. Posted by: mike on October 8, 2008 at 6:16 pm

    big ups big homies

    havent been through but next time i get a chance im comin through

  9. Posted by: JAE1 on October 8, 2008 at 5:25 pm

    Big up to purist, definitely making your mark in San Jose. Keep the streetwear culture alive in the south bay..

  10. Posted by: Jheezy on October 8, 2008 at 4:43 pm

    what are you thinking about in that pic? you look like your are in between contemplating something insightful and deciding which backpack to use for the day. xoxo.

  11. Posted by: Luis Ruano on October 8, 2008 at 4:00 pm

    Yo.

    Backspace – This is the purist website: http://www.puristboutique.com/

    I still need to visit the shop and I live like 30 min. away, haha.

    Peace.

  12. Posted by: KOLAB on October 8, 2008 at 3:15 pm

    Big Ups to the purist family! love their store, always great customer service and their collaborations with finer ops hundreds just to name a few, defenitely sets the pace for azuki’s, Cirle-A, and premiere to name a few………stay up KEVIN, and the Purist fam

  13. Posted by: Backspace on October 8, 2008 at 2:58 pm

    love these articles. Nice to get an insight into the daily routine these boutiques go through. Does purist have a website???

  14. Posted by: Plucks on October 8, 2008 at 1:49 pm

    Big ups to everyone at Purist. I love coming in to their store. Even if im not buying anything, I love being in the presence of a clean and welcoming boutique.