Since its unveiling earlier this year, Nike Sportswear recently hit its full-stride with the Olympics as Nike looks to achieve the ultimate balance of performance and design together in their products. They’ve dedicated a special retail experience with the imminent opening of the first Nike Sporstwear flagship store, Mercer Street on August 22nd. The Mercer Street location will be the only place worldwide which stocks the Nike Sportswear collection in its entirety. In addition, the space will feature the launch of the one-of-a-kind Nike Sportswear Bespoke program which allows for customization of select footwear styles as well as house products exclusive to Mercer Street. As part of the festivites, the store will also host a block party for esteemed guests as they offer an early glimpse into the store’s decor and offerings on August 21st. The Block Party will include presentations from Robert Wilson, Noah Khosbin, skater Shingo Iwasaki, BMX rider Nigel Sylvester as well as works by Timothy McGurr (13th Witness), photographer Boogie and Heron Preston.

Nike Sportswear Mercer Street
21 Mercer Street
SoHo New York City, NY