Nike Team of Heroes | Hypebeast

With all the rage with super hero films and the like, Nike has incorporated this theme into their Nike Team of Heroes, a site dedicated to Israeli basketball powerhouse Maccabi Elite. The team has been transformed into a legion of heroes complete with their own comic cards. Also incorporated with the project is a capsule of products ranging from custom Air Force 1s and t-shirts. The site can be seen over at niketoh.com.