Fuji began operations at the end of the 1800s and would go on to establish the “Tour of Japan” as well as be in attendance for the inaugural Keirin (sprint races) in 1948. Together Fuji and Obey teamed up to produce a fixed gear bike which takes the best of both worlds. The old school aesthetics of a 100 year company with specialized parts creates a modern classic. Available later this week at select Obey dealers.